BAM ADEBAYO
Bam Adebayo plays center for the Miami Heat and Team USA Basketball.
As part of a personal project, I decided to create a logo to celebrate his achievements, showing athletes how having a logo could enhance their business off the court.
THE CONCEPT
Basketball players are not only known by name, but also by their jersey number.
So I created a monogram incorporating the player's name as well as his number to create something really unique, even amongst athlete where this practice is common.
THE IMPACT
Shortly after posting this project on social media, I was contacted by none other than Bam's manager.
Somehow he stumbled upon the video and showed it to the player. It turns out they had been looking for a logo for a long time but could never find something that suited... Until now!
